PRESS RELEASE
4 December 2022
We are proud to announce that the concept Become a better colorist
- that has sold in more than 2 000 copies and educated several hundreds of hairdressers - have released the book “Become a better colorist” in all local Nordic languages
and opened distribution companies for Europe and North America.
The concept will also be released in American English January 2023
Karlskrona, Sweden.
Become a Better Colorist has announced the expansion in the Nordic countries with editions in local languages and opening of marketing and distribution companies for Europe located in Sweden, Color Me perfect AB, and for North America, Color Me True Corp, located in USA
A huge challenge in the hairdressing industry today is that there are a lot of old hair color books / educations available on the market that are from the '80s-'90s.
What was true before is no longer true today, and what is true now will no longer be true tomorrow. Become a better colorist is the result of several years development to create next generation color education. The concept Become a better colorist is therefore modern and uniquely designed to be CLEAR, EASY and FUN for colorists, teachers, students, educators and even salespeople in the hairdressing industry.
“As a result of my experience and my love for color, I am able to fulfill my dream by providing all this knowledge to the hairdressing industry in the form of the brand new and innovative concept Become a better colorist. My vision is for the book to be a bit like a coloring bible in hairdresser´s coloring rooms”
Camilla Rörstrand, Founder and CEO.
For update please sign up for newsletter on becomeabettercolorist.com
For distribution agreement, offer of education dates and/or to purchase the book “Become
a better colorist” to staff / clients - please contact us on info@becomeabettercolorist.com
Camilla Rörstrand is a color educator, licensed teacher and hairdresser.
She is also salon owner and has been working as color product developer
for several manufacturers. Camilla has been in the industry since 1988.
Become a better colorist is a concept that consists of both
books, digital and in person training courses. Since August 2021,
Become a better colorist is a registered trademark throughout the EU.
About the brand
"Become A Better Colorist" is a concept that consists of both a book and training courses. Become A Better Colorist is completely product neutral and is about how color works with hair in a CLEAR, EASY and FUN way. Since August 2021, "Become A Better Colorist" is a registered trademark throughout the EU. If you want to become one of the best colorists, then you can trust that the brand "Become A Better Colorist" will take you all the way to be the best colorist.
Creator of the brand
I am Camilla Rörstrand and as a hairdresser, salon owner, licensed teacher, educator, and color product developer for several manufacturers, I have worked in the industry for over 30 years.
It has been extremely rewarding to educate hairdressers, colorists, teachers, students, educators and salespeople throughout the Nordic countries and Europe.
As a result of this experience and my love for color, I am able to fulfill my dream by providing all this knowledge to the hairdressing industry in the form of a brand new and innovative concept titled, "Become a better colorist.".
Color should always be easy, clear, and fun.
It is my pleasure to welcome you to Become a better colorist.
Sinecerly
Camilla